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Industry KPI Results
> Facebook Ad CPM

Facebook Ad CPM

Facebook ad CPM is the cost per 1,000 impressions of a Facebook ad, calculated by dividing total ad spend by impressions and multiplying by 1,000.

By Industry
Databox
Source
Methodology
Notes
Updated: Dec-2024
Databox
Databox is a business analytics platform.
Updated: Dec-2024
Databox
Data is from the monthly reporting of campaign performance from major ad-selling platforms such as Google, Facebook and LinkedIn. The report analyzed campaigns from October 1, 2023 to April 30, 2024, with a focus on ad costs, conversion rates and ad engagement. Metrics are based on aggregated and anonymized campaign performance data from Databox clients that fall into 13 listed verticals.
Updated: Dec-2024
Databox
Data represents activity among Databox clients, broader industry metrics may vary. Facebook ad CPM is the cost per 1,000 impressions of a Facebook ad, calculated by dividing total ad spend by impressions and multiplying by 1,000.
Updated: Dec-2024
Databox
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