Products

Note: All years converted to US dollars using average 2024 exchange rates; includes advertising that appears on desktop and laptop computers as well as mobile phones, tablets and other internet-connected devices, and includes all the various formats of advertising on those platforms; excludes SMS, MMS and P2P messaging-based advertising; *banners (static display), rich media, sponsorships, video (including advertising that appears before, during or after digital video content in a video player); **paid listings, contextual text links and paid inclusion

Methodology: Estimates are based on the analysis of various elements related to the ad spending market, including macro-level economic conditions, historical trends of the advertising market, estimates from other research firms, and consumer media consumption trends.

Powerful data and analysis on nearly every digital topic.

Become a Client

Products

Events & Resources

Topics

Latest Articles

Search engines reign, but social has standing in Latin America

Timing, targeting, and transformation: Inside Every Man Jack’s full-funnel strategy

Why commerce media networks have grown so quickly

Levi Strauss streamlines product assortment to maximize profits amid uncertainty

Google acqui-hires Windsurf to boost AI coding amid tech talent war

Powerful but toxic: Why marketers might skip Grok despite AI edge

CTAs lead the way in email engagement tactics

SNAP cuts in Trump’s “big, beautiful bill” could shake up grocery

Marketers stick with TikTok Shop despite its uncertain future

Faster drug approvals are possible with global price concessions, FDA chief says

About

Coverage →

Industries →

Advertising & Marketing

Health

Ecommerce & Retail

Technology

Financial Services

More Industries

Geographies

EMARKETER

Media Services

Free Content

Contact Us →

Worldwide HQ

Sales Inquiries