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Events
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See All Topics →Latest Articles
Explore our Research →The big answers: EMARKETER Daily quiz
Article |
Nov 3, 2025
Consumers and marketers are both warming to genAI
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Nov 3, 2025
Nationwide’s $1.5 billion technology investment is necessary and overdue
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Nov 3, 2025
Marketplace experiments, AI shopping, and creator collaborations: October’s most interesting retailers
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Nov 3, 2025
The Triopoly’s market share dip exposes new digital trends
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Nov 3, 2025
Big Tech’s trillion-dollar AI bet grows riskier as spending soars
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Nov 2, 2025
Holiday shoppers feel the squeeze from tariffs and shipping costs
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Oct 31, 2025
As consumers cozy up to agentic commerce, retailers face big decisions
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Oct 31, 2025
As consumers turn to AI for shopping, affiliate marketing is forging its own path
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Oct 31, 2025
Pharma marketers must tailor outreach to nurse practitioners and physician assistants, too
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Oct 31, 2025
About
Our Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More →Uber Users
Users
Sales
Ride Sharing Users by Platform
Ride Sharing Sales by Platform
Ride Sharing Sales Per User
Source: EMARKETER Forecast, October 2025 - October 2025
Note: individuals ages 18+ who have used their Uber account for transportation services at least once during the calendar year
Methodology: Estimates are based on the analysis of survey and traffic data from other research firms, historical consumer adoption trends, company data, internet and mobile adoption trends and demographic adoption trends.