US P&C Insurance Trends to Watch in 2024

To Regain Profitability, Insurers Go Beyond Digitization to Explore Innovative Tech

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About This Report
P&C insurers haven’t seen a market as hard as this one for a generation. Those willing to rework their business model from a reactive to a more proactive approach stand a better chance of returning to profitability.
Table of Contents

Property and casualty (P&C) insurers face the hardest market in a generation thanks to rising expenses, big claims payouts, and price-shopping policyholders. To renew growth, they must shift to a more proactive strategy and exploit new developments in auto, homeowners’, and renters’ insurance.

Key Question: What key trends are affecting P&C insurers’ profitability in 2024, and how should they respond?

Key Stat: Penetration in auto insurance has hit a ceiling just short of 77% in the US, pushing insurers toward innovative technology like AI underwriting and claim settling technology to retain customers.

authors

Sherry Fairchok

Contributors

Suzy Davidkhanian
Principal Analyst, Retail & Ecommerce
Vivian Dong
Associate Forecasting Analyst
David Morris
Principal Analyst
Amy Rotondo
Director, US Research
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