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EMARKETER

US Mobile P2P Payments Forecast 2023

Providers Confront Trust Concerns as Spending Swells

Report by Jaime Toplin  |  Jun 6, 2023
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Report
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Table of Contents
Report Snapshot
Mobile P2P users are reaching a critical mass, but untapped segments remain.
Growth in mobile P2P payment spending is outpacing adoption, as cash usage falls and new features multiply.
Industry leader Zelle could be constrained by a limited feature set and reputational challenges.
Venmo’s status in the zeitgeist is enhanced by new features, but its maturity has caused it to fall back.
Cash App can leverage parent company Block’s ecosystem to tap a unique base for growth.
PayPal is falling off the P2P growth curve—but it can still be a powerful supplement to PayPal’s more advanced features.
What should providers in the space do next?
Sources
Media Gallery
About This Report
Mobile P2P payments are reaching market maturity in the US as spending soars, but security challenges threaten to reverse gains. Providers are working to assuage consumer fears while adding a robust array of features to tighten user relationships.
Topics
Transfers
Financial Services
United States
Table of Contents
Report Snapshot
Mobile P2P users are reaching a critical mass, but untapped segments remain.
Growth in mobile P2P payment spending is outpacing adoption, as cash usage falls and new features multiply.
Industry leader Zelle could be constrained by a limited feature set and reputational challenges.
Venmo’s status in the zeitgeist is enhanced by new features, but its maturity has caused it to fall back.
Cash App can leverage parent company Block’s ecosystem to tap a unique base for growth.
PayPal is falling off the P2P growth curve—but it can still be a powerful supplement to PayPal’s more advanced features.
What should providers in the space do next?
Sources
Media Gallery

Report Snapshot

US mobile peer-to-peer (P2P) payments have reached a critical mass, and spending is surging—but the media’s spotlight on fraud has stoked consumer concerns, threatening user and spending growth. In 2023, providers will tackle the security issue head-on as they aim to become consumers’ primary wallet.

Key Question: How will providers respond to the mobile P2P market’s increasing maturity?

US Mobile Peer-to-Peer (P2P) Payment Users and Penetration, 2020-2027 (millions, % change, and % of smartphone users)
E-Mail ChartDownload

KEY STAT: High user penetration means P2P providers must diversify their growth strategies to shore up user relationships and drive spending.

Here’s what’s in the full report

2files

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6charts

Reliable data in simple displays for presentations and quick decision making.

Table of Contents

  1. Report Snapshot
  2. Mobile P2P users are reaching a critical mass, but untapped segments remain.
  3. Growth in mobile P2P payment spending is outpacing adoption, as cash usage falls and new features multiply.
  4. Industry leader Zelle could be constrained by a limited feature set and reputational challenges.
  1. Venmo’s status in the zeitgeist is enhanced by new features, but its maturity has caused it to fall back.
  2. Cash App can leverage parent company Block’s ecosystem to tap a unique base for growth.
  3. PayPal is falling off the P2P growth curve—but it can still be a powerful supplement to PayPal’s more advanced features.
  4. What should providers in the space do next?
  1. Sources
  2. Media Gallery

Charts in This Report

US Mobile Peer-to-Peer (P2P) Payment Users and Penetration, 2020-2027 (millions, % change, and % of smartphone users)US Mobile Peer-to-Peer (P2P) Payment Transaction Value, 2020-2027 (billions and % change)
US Zelle Mobile Peer-to-Peer (P2P) Transaction Value and Users, 2020-2027 (billions and millions of users)US Venmo Mobile Peer-to-Peer (P2P) Payment Transaction Value and Users, 2020-2027 (billions and millions of users)
US Cash App Mobile Peer-to-Peer (P2P) Transaction Value and Users, 2020-2027 (billions and millions of users)US PayPal Mobile Peer-to-Peer (P2P) Transaction Value, 2020-2027 (billions and % change)
Download
Report
One-Pager
Share
Table of Contents
Report Snapshot
Mobile P2P users are reaching a critical mass, but untapped segments remain.
Growth in mobile P2P payment spending is outpacing adoption, as cash usage falls and new features multiply.
Industry leader Zelle could be constrained by a limited feature set and reputational challenges.
Venmo’s status in the zeitgeist is enhanced by new features, but its maturity has caused it to fall back.
Cash App can leverage parent company Block’s ecosystem to tap a unique base for growth.
PayPal is falling off the P2P growth curve—but it can still be a powerful supplement to PayPal’s more advanced features.
What should providers in the space do next?
Sources
Media Gallery
About This Report
Mobile P2P payments are reaching market maturity in the US as spending soars, but security challenges threaten to reverse gains. Providers are working to assuage consumer fears while adding a robust array of features to tighten user relationships.
Topics
Transfers
Financial Services
United States
Table of Contents
Report Snapshot
Mobile P2P users are reaching a critical mass, but untapped segments remain.
Growth in mobile P2P payment spending is outpacing adoption, as cash usage falls and new features multiply.
Industry leader Zelle could be constrained by a limited feature set and reputational challenges.
Venmo’s status in the zeitgeist is enhanced by new features, but its maturity has caused it to fall back.
Cash App can leverage parent company Block’s ecosystem to tap a unique base for growth.
PayPal is falling off the P2P growth curve—but it can still be a powerful supplement to PayPal’s more advanced features.
What should providers in the space do next?
Sources
Media Gallery

authors

Jaime Toplin

Contributors

Eleni Digalaki
Principal Analyst
David Morris
Principal Analyst
Oscar Orozco
Director, Forecasting
Melissa Rosenberg
Senior Researcher
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