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Ecommerce returns are now a structural cost. Fees and stricter policies can curb volume but potentially hurt conversion and loyalty, leaving retailers to balance margin protection with customer experience (CX) as convenience expectations climb.

Key Question: How should retailers manage rising returns without sacrificing CX or profitability?

Key Stat: Ecommerce will comprise almost 48% of US retail returns by 2029, with total returns reaching $951.36 billion.

Clients can find the full version of this chart later in the report.