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EMARKETER

UK Key Ecommerce Retailers 2023

Amazon, Sainsbury’s, Tesco, Marks & Spencer, and Next Lead Growth While Others Struggle

Report by Carina Perkins  |  Dec 21, 2023
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Report
Executive Summary
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Table of Contents
Executive Summary
The UK’s key ecommerce retailers have grown online sales despite strong headwinds
Amazon continues to dominate—but competition is growing
Tesco and Sainsbury’s are reaping the rewards of digital investment
Marks & Spencer is growing online sales faster than John Lewis
Asos and Boohoo are suffering as Gen Zers cut discretionary spending
Currys’ online sales have been hit as shoppers hold back on electrical appliances
Sources
Media Gallery
About This Report
Online sales are back in growth in the UK, but the fortunes of key ecommerce retailers have been mixed, with some suffering a greater blow from the cost-of-living crisis than others.
Topics
Retail Ecommerce Sales
Retail Sales
Ecommerce Sales
UK
Table of Contents
Executive Summary
The UK’s key ecommerce retailers have grown online sales despite strong headwinds
Amazon continues to dominate—but competition is growing
Tesco and Sainsbury’s are reaping the rewards of digital investment
Marks & Spencer is growing online sales faster than John Lewis
Asos and Boohoo are suffering as Gen Zers cut discretionary spending
Currys’ online sales have been hit as shoppers hold back on electrical appliances
Sources
Media Gallery

Retail ecommerce sales in the UK have performed better than anticipated in 2023. However, the fortunes of nine key UK ecommerce retailers have been mixed. This report will delve into which key players are leading the charge online, which are falling behind, and why.

Key Question: How will some of the UK’s most prominent ecommerce players fare in 2024, and what does their performance tell us about key trends in the market?

Online Sales Will Continue Declining at Currys, Asos, and Boohoo
E-Mail ChartDownload

Key Stat: Four of the nine key players will outpace the overall ecommerce market in 2024, but fast-fashion giants Asos and Boohoo will see online sales drop by 3.5% and 9.4%, respectively.

Here’s what’s in the full report

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9charts

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Table of Contents

  1. Executive Summary
  2. The UK’s key ecommerce retailers have grown online sales despite strong headwinds
  3. Amazon continues to dominate—but competition is growing
  1. Tesco and Sainsbury’s are reaping the rewards of digital investment
  2. Marks & Spencer is growing online sales faster than John Lewis
  3. Asos and Boohoo are suffering as Gen Zers cut discretionary spending
  1. Currys’ online sales have been hit as shoppers hold back on electrical appliances
  2. Sources
  3. Media Gallery

Charts in This Report

Online Sales Will Continue Declining at Currys, Asos, and BoohooThe UK's Key Ecommerce Retailers* Are Growing in Line With the Overall Market
Most of the UK's Key Ecommerce Players Will Continue Sales Growth in 2024Amazon Is Still Growing Online Sales, but Its Share of UK Ecommerce Is Starting to Plateau (billions in UK Amazon ecommerce sales, % change, and % of total ecommerce, 2021-2024)
Amazon Is Growing Ahead of the UK Ecommerce Market, but Its Lead Is ShrinkingTesco and Sainsbury's Online Sales Have Bounced Back into Growth
Marks & Spencer Is Growing Online Sales Faster Than Rival John Lewis Asos and Boohoo Are Losing Online Sales, While Next Has Returned to Ecommerce Growth
Currys' Online Sales Have Been Hit by a Drop in Demand for Electrical Appliances

authors

Carina Perkins

Contributors

Matteo Ceurvels
Senior Analyst
Suzy Davidkhanian
Principal Analyst, Retail & Ecommerce
Jasmin Ellis
Forecasting Analyst
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