The news: Direct-to-consumer (D2C) telehealth company Hims & Hers partnered with ride-hailing giant Uber to deliver health and wellness products to 12 new markets across the US via the UberEats apps.
Uber’s healthcare push: Uber has been teaming up with digital health startups to simplify medication delivery and reduce transportation barriers to healthcare.
The bigger picture: Lightning-fast delivery is table stakes, and healthcare companies are adapting to these consumer expectations.
What’s next? We expect to see more digital health companies team up with the likes of Uber and Lyft to make healthcare transactions and experiences more streamlined, faster, and less costly for consumers, payers, and providers.
A lack of reliable transportation often results in missed appointments and that can trickle into leaky costs for payers and providers:
Both Uber and Lyft have already partnered with health systems to help patients make it to their appointments and reduce transportation-related healthcare costs.
On top of that, ride-hailing giants have growing consumer mindshare: Uber is expected to more than double its sales from $14.15 billion in 2020 to $45 billion by the end of 2023.