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Target’s bedding brand launches Disney and Marvel collections

The news: Target’s private-label bedding brand, Pillowfort, is launching collections featuring Disney and Marvel characters, adding a fresh twist to its affordable home offerings.

  • The collections feature about 50 items, including character-inspired hooded blankets, figural dolls and pillows, sheet sets, and quilts, with most items under $30.
  • The full assortment is on sale at Target.com and will be available in stores beginning in late April.

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