Our inaugural Pulse of the Consumer: Food and Beverage survey explores how US shoppers discover, research, and buy food and beverage products. The data maps behaviors along the consumer’s path to purchase and captures where food and beverage purchases are taking place.

This deck can help you and your customers understand:

• Our sales forecast for food and beverage, by category and channel
• Purchase habits across different product categories within food and beverage
• How shoppers discover and research new food and beverage products
• How shoppers feel about different types of food and beverage ads