Events & Resources

Learning Center
Read through guides, explore resource hubs, and sample our coverage.
Learn More
Events
Register for an upcoming webinar and track which industry events our analysts attend.
Learn More
Podcasts
Listen to our podcast, Behind the Numbers for the latest news and insights.
Learn More

About

Our Story
Learn more about our mission and how EMARKETER came to be.
Learn More
Our Clients
Key decision-makers share why they find EMARKETER so critical.
Learn More
Our People
Take a look into our corporate culture and view our open roles.
Join the Team
Our Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More
Newsroom
See our latest press releases, news articles or download our press kit.
Learn More
Contact Us
Speak to a member of our team to learn more about EMARKETER.
Contact Us

Prescription drug injectable options are increasing consumer convenience and access

The trend: Amneal Pharmaceuticals' FDA approval for an at-home auto injector migraine treatment is the latest in a growing number of prescription drug injectables for consumer use at home or on the go. Amneal’s medication Brekiya treats acute onset of migraine as an alternative for patients who don’t respond well to oral treatments.

Driving the trend: GLP-1 injectable drugs for weight loss and type 2 diabetes are boosting the use of at-home injectable medications.

  • An estimated 9% of Americans are using GLP-1 injectables and another 6% plan to start, per KPMG, including Novo Nordisk’s Ozempic and Wegovy and Eli Lilly’s Mounjaro and Zepbound.
  • Only Novo’s Rybelsus GLP-1 for type 2 diabetes is currently available as a pill.

Self-injection devices are also growing for other chronic disease treatments.

  • Argenx’s Vyvgart for generalized myasthenia gravis was FDA approved as a self-injection option this year.
  • And GSK’s Benlysta lupus treatment added an autoinjector option last year.

Yes, but: It’s not only injectables that are moving from doctors’ offices into homes.

AstraZeneca nabbed the first approval for an at-home flu vaccine, which will be ready for the 2025-2026 season. The FluMist nasal spray will be available for direct-to-consumer order and delivery at AstraZeneca’s FluMist Home website.

Why it matters: Medication adherence can improve with increased convenience and accessible options for patients. Self-injections and at-home nasal spray options, with education and support, can eliminate travel barriers and the stress of doctor office visits.

The takeaway: As adoption rises, so will consumer acceptance. For people hesitant about at-home treatments, pharma companies and marketers should make sure they’re providing sufficient education around safety and instructions on how to administer and store, while being available to answer patient questions.

This content is part of EMARKETER’s subscription Briefings, where we pair daily updates with data and analysis from forecasts and research reports. Our Briefings prepare you to start your day informed, to provide critical insights in an important meeting, and to understand the context of what’s happening in your industry. Not a subscriber? Click here to get a demo of our full platform and coverage.

You've read 0 of 2 free articles this month.

Create an account for uninterrupted access to select articles.
Create a Free Account