On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss how retailers build a sense of urgency and the goals of retailer-specific holidays beyond just sales. Then for "Pop-Up Rankings," we rank the top three examples of effective retail holiday marketing and discuss a miss. Join our analyst Sara Lebow as she hosts analyst Suzy Davidkhanian and Briefings director Jeremy Goldman.

Subscribe to the “Behind the Numbers: Reimagining Retail” podcast on Apple Podcasts, Spotify, Pandora, Stitcher, Podbean or wherever you listen to podcasts.

Skai’s omnichannel marketing platform connects your data and workflows across all walled garden media. Access data intelligence, make real-time campaign optimizations, manage all digital channels, and understand what’s actually working in order to drive growth.

Learn more at skai.io.