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Explore our Research →Visible AI in marketing is four times more likely to cost brands trust than build it
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Apr 10, 2026
Dimon frames AI as a core strategic priority for JPMorgan
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Apr 10, 2026
Revolut rolls out a new virtual assistant
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Apr 10, 2026
Morgan Stanley Bitcoin ETP starts trading
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Apr 10, 2026
Why Dolce & Gabbana treats influencer marketing like infrastructure, not content
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Apr 10, 2026
OpenAI launches ads manager, reduces ChatGPT ad pilot cost to $50,000
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Apr 10, 2026
Food-as-medicine breaks into medical training
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Apr 10, 2026
Target leans on Shipt to speed deliveries and cut costs
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Apr 10, 2026
Hormone therapy prescriptions climb as safety label changes drive women’s health demand
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Apr 10, 2026
Nearly half of US social media users think health content is inaccurate
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Apr 10, 2026
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Learn More →Podcast | How Do Americans Feel About Loyalty Programs?
In the latest episode of "Behind the Numbers," eMarketer principal analyst Andrew Lipsman talks about US consumers' attitudes toward loyalty programs. What do consumers want from a loyalty program? Who subscribes and who doesn’t? And what impact does it have on those who are part of a loyalty program?
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Subscribe to the "Behind the Numbers" podcast on SoundCloud, Apple Podcasts, Spotify or Stitcher.
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