Regulatory clarity could be coming soon, opening opportunities for FIs to expand AI implementation. As guidance catches up to the technology and President Donald Trump dismantles existing restrictions on banks’ use of AI, FIs may feel more secure in implementing the tech. Those that have been piloting and researching solutions will have an early mover advantage against their peers.
But FIs must still exercise transparency when implementing AI. Almost 36% of banking customers don’t want their bank to use AI at all, per our October 2024 US Banking Consumer Habits Survey. To avoid alienating wary customers, traditional lenders must be transparent about how AI is used in the mortgage process. Educational campaigns could also make customers more comfortable with AI implementation.
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