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EMARKETER

Infopack: Italy 2025

Key Digital Trends and Consumer Insights

Report by Amy Rotondo  |  May 27, 2025
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About This Report
Italy’s digital landscape is evolving fast, driven by shifting consumer and media habits and increasing ecommerce adoption. Recent data reveals the trends shaping digital spending, retail sales, and more.
Topics
Ecommerce Sales
Digital Shoppers & Buyers
Digital Ad Spending
Italy

Italy’s digital landscape is evolving fast, driven by shifting consumer and media habits and increasing ecommerce adoption. Recent data reveals the trends shaping digital spending, retail sales, and more.

This deck covers:

  • How digital ad spending in Italy is evolving
  • Commerce trends and forecasts
  • How and where internet users spend time with various media

This deck can help you:

  • Showcase opportunities to customers (agencies, solution providers)
  • Determine market sizing (brands, agencies, solution providers)

Here’s what’s in the full report

2files

Exportable files for easy reading, analysis and sharing.

authors

Amy Rotondo

Contributors

Madan Kumar
Copy Editor
Wendy Malloy
Director, Reports Editor
Herand Pandaan
Emman Velasco
Chart Editor
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