The trend: Over 78% of internet users globally use at least one fintech service monthly, with user penetration expected to surpass 80% by the end of the year, per Coinlaw data.
By the numbers: Millennials are at the forefront with 91% using fintech apps, while 68% of US Gen Zers prefer fintechs over traditional banks for core services. But older consumers aren’t left out: 42% of baby boomers are users, and their trust in robo-advisors and digital insurance services is rising.
If fintechs can further harness boomers’ interest while maintaining their lead among young generations, they could redefine finance for a truly intergenerational user base.