NEW: This story pulls from our recently updated Live Earnings Report: Marketing & Advertising Tracker Q2 2026.

The news: Disney reported strong FYQ3 earnings on Wednesday, with steady growth across sectors, underscoring its long-standing status as an entertainment powerhouse.

By the numbers:

• Total revenues: $25.2 billion,+7% YoY
• Entertainment segment revenues: $11.3 billion, +6% YoY
• Entertainment SVOD revenues: $5.5 billion, +11% YoY
• Entertainment SVOD ad revenues: $851 million, +3% YoY
• Experiences segment revenues: $9.97 billion, +10% YoY

Driving growth: Disney is growing largely due to a successful streaming strategy that benefits from sports rights, scale, brand recognition, and cross-platform reach—along with a humming parks and experiences business.

Disney CFO Hugh Johnston said on the company’s earnings call that Disney has already sold all of its ad inventory for next year’s Super Bowl, more than half a year before the event. The company also highlighted its “marketplace of sports,” including relationships with major sports leagues and strong ratings growth.

Disney’s streaming business is playing a major role in the company’s current success. Strong SVOD momentum indicates that streaming is emerging as a consistent growth driver for Disney.

• Disney+ will reach 38% of the US population this year, per our forecast, and see growth through 2030. Disney+ viewers also continue to increase globally, albeit slowly—helping the company extend its reach as its streaming ecosystem matures.