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EMARKETER

Deepfake scams surge, targeting half of global businesses

Article by Grace Harmon  |  Oct 2, 2024
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Deepfake scams surge, targeting half of global businesses
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Topics
Artificial Intelligence (AI)
Consumer Privacy & Security
Worldwide

The news: Deepfake and AI-related scams affected almost half (49%) of businesses worldwide this year, per Regula’s 2024 Deepfake Trends survey.

  • Video deepfake fraud attempts are up 20% since 2022.
  • 58% of businesses globally have experienced identity theft through fake or AI-modified documents.

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