Data Drop: 5 Charts on Smart Home Technology

Security Leads the Way as Utility Management Drives Further Growth

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About This Report
Smart home devices have started to reach the mainstream. While security remains the core, categories like lighting and utility are bringing device interoperability to a growing number of households.
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After post-pandemic setbacks, smart home technology in the US has begun to reach the mainstream. With smarter features and improving compatibility, the devices are evolving from niche gadgets to standard household features for consumers looking to prioritize security, convenience, automation, and energy savings.

We prepared this data drop with the assistance of genAI tools and stand behind its accuracy, quality, and originality.

Smart home technology will reach half of US households by 2027

The US smart home market is approaching a major milestone in 2026, with 66.2 million households—49.3% of all US homes—actively using at least one smart home device per month. This represents a rebound after inflation and housing market weakness slowed growth in 2023. As more devices support the Matter smart home standard and AI capabilities become more sophisticated, buyers are becoming less concerned about cost.

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EMARKETER Editors

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