Find out how AI can solve common commerce pain points by taking simple mistakes—like misspelling a product name in the search bar—and turning them into opportunities to sell faster from Adobe’s Ryan Green, senior manager, strategy and product marketing.

Watch this Tech-Talk Webinar and learn how to:

• Create data-driven customer journeys from storefront and catalog data with AI
• Improve product discovery across areas like site search and product recommendations
• Avoid a data “cold start” and other pitfalls that slow merchants down from selling

Presenter:

Ryan Green is senior manager, strategy and product marketing at Adobe. Ryan helps brands optimize their value by increasing efficiency, profitability, and customer satisfaction in order to compete against some of the largest players like Amazon. His wide range of experience across commerce, analytics, content, and advertising provides him with the unique ability to rationalize complex problems in the market and offer a strategic POV to clients, teammates, and customers. Ryan has worked with some of the top global companies including Apple, Disney, Staples, Hertz, McDonalds, and more.

Moderator:

Marissa Coslov is vice president of business development at eMarketer. She is an experienced sales and account executive, with a proven track record of selling on an enterprise level while educating and building value among the world’s largest and most recognizable brands, agencies and ad-tech companies.