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AI data center investments set to spike provided AI regulation eases up

The news: Microsoft will invest $80 billion in AI data centers this year, indicating AI’s pressing infrastructure requirements. A majority investor and data center provider for OpenAI, Microsoft’s investment will likely trigger competitors to fund their own AI expansion.

Why it’s worth watching: Microsoft’s AI investments have yielded strong returns$10 billion YoY in combined earnings make the AI segment its fastest-growing business.

Microsoft spent over $50 billion in fiscal 2024, mainly on server farms to meet AI demand, saying that “large-scale infrastructure investments serve as the essential foundation of AI innovation and use.”  

The AI infrastructure race intensifies: Big Tech companies like Microsoft, Amazon, and Google are rapidly expanding their data center infrastructure, signaling AI’s growing importance. 

  • Over 50% of Microsoft’s spending this year will focus on the US, driving domestic AI innovation, a strategy that Amazon and Google are likely to emulate.
  • Microsoft’s investments focus on AI-enabled server farms powered by Nvidia chips and Dell infrastructure.

The energy required to power these data centers will be an ongoing hurdle. Companies are looking at nuclear energy to meet future demand.

Easing AI regulations will encourage investment: Microsoft President Brad Smith urged the incoming Trump administration to avoid “heavy-handed regulations,” according to Bloomberg.

  • A more relaxed AI policy could increase AI infrastructure investments, fostering faster AI growth.
  • Running counter to Biden’s AI Bill, a Trump cabinet that includes xAI owner Elon Musk could push a laissez-faire approach to regulating AI. 

However, deregulation raises concerns about safety, ethics, and potential misuse.

Key takeaway: The investment surge in AI data centers could define the next phase of AI competition. Firms investing early and strategically will lead innovation, but the need for energy and an unpredictable regulatory landscape present barriers for newer entrants. 

 

This article is part of EMARKETER’s client-only subscription Briefings—daily newsletters authored by industry analysts who are experts in marketing, advertising, media, and tech trends. To help you finish 2024 strong, and start 2025 off on the right foot, articles like this one—delivering the latest news and insights—are completely free through January 31, 2025. If you want to learn how to get insights like these delivered to your inbox every day, and get access to our data-driven forecasts, reports, and industry benchmarks, schedule a demo with our sales team.

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