Events & Resources
Events
Register for an upcoming webinar and track which industry events our analysts attend.
Learn More →Topics
See All Topics →Latest Articles
Explore our Research →Income is the sharpest dividing line in financial recovery
Article |
Apr 22, 2026
Amazon positions itself as frontline defender against counterfeits
Article |
Apr 22, 2026
Home Depot deepens retail media push with Reddit and Pinterest partnerships and new tools
Article |
Apr 22, 2026
HubSpot trades ‘Inbound’ for ‘Unbound’ indicating the shift to AI-driven CRM funnels
Article |
Apr 22, 2026
Why health and beauty brands should prioritize high-intent anti-aging consumers
Article |
Apr 22, 2026
Uncovering Facebook's hidden influencer marketing potential
Article |
Apr 22, 2026
When kids want to watch their favorite creators, they go to YouTube
Article |
Apr 21, 2026
Accelerator Active Energy bets on athlete creators to grow its brand
Article |
Apr 21, 2026
What Paramount's Warner Bros. Discovery deal means for advertisers
Article |
Apr 21, 2026
Digital maturation helped drive Truist’s Q1 2026 earnings growth
Article |
Apr 21, 2026
About
Our Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More →10 Charts That Define Digital Markets in 2026 and Beyond
Key Developments in AI Adoption, Advertising Power Shifts, and Ecommerce's AI Moment
About This Report
Ten charts reveal where digital markets are headed as AI shapes ad trends, social and retail media take a bigger share of ad spend, and consumer adoption of AI-driven buying influences ecommerce growth.
Digital markets are being remade thanks to the adoption of AI, changing allocations to ad channels, and an evolving ecommerce sector. Here are 10 charts that outline the trends digital leaders must watch in 2026 and beyond.
This deck covers:
- AI's expanding footprint, from surging genAI usage among US internet users to the rapid growth of AI search advertising
- Advertising power shifts among the triopoly, social media, and retail media networks
- Ecommerce's AI moment, from a wave of early commerce activity to scenarios for AI-driven sales growth
authors
Eleni Digalaki
Contributors
- Rahul Chadha
- Director, Report Editing
- Vladimir Hanzlik
- Executive Editor and SVP, Content
- Penelope Lin
- Director, Data Visualization
- Emma Noyes
- Senior Graphic Designer, Data Visualization
- Matt Torpey
- Senior Data Visualization Editor
- Ali Young
- Senior Copy Editor and Manager of Content Operations
Already have a subscription?Sign In
Access All Charts and Data
Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry
Unlock Unlimited Insights with PRO+
Contact Us →
Worldwide HQ
685 Third Avenue21st FloorNew York, NY 100171-800-405-0844
Sales Inquiries
1-800-405-0844[email protected]
* Copyright © 2026
EMARKETER Inc. All Rights Reserved.