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July 20, 2026

Frequency of Noticing Out-of-Home (OOH) Ads According to US Adults, July 2026

Note

Respondents were asked "In a typical month, how often do you notice out of home ads?"

Methodology

Data is from the August 2026 YouGov survey "YouGov Profiles" as cited in company blog titled "OOH effectiveness: Americans frequently notice out-of-home advertising, many act on what they see." 27,682 US adults were surveyed during July 2026.

Featured In

OOH leaders seek TV-like measurement to prove business impact

Sources

Share

Chart Title

Frequency of Noticing Out-of-Home (OOH) Ads According to US Adults, July 2026

Publication Date

July 20, 2026

Sources

Featured In

OOH leaders seek TV-like measurement to prove business impact

Topics

Out-of-Home Ad Spending United States