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Take a look into our corporate culture and view our open roles.

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Rigorous proprietary data vetting strips biases and produces superior insights.

See our latest press releases, news articles or download our press kit.

Speak to a member of our team to learn more about EMARKETER.

Explore plans and subscriptions.

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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

August 17, 2026

Marketing Channels Where AI Has a Larger Effect on Business Impact vs. Cost Efficiency According to ABM Marketing Practitioners Worldwide, Q1 2026, (% of respondents)

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Chart Title

Marketing Channels Where AI Has a Larger Effect on Business Impact vs. Cost Efficiency According to ABM Marketing Practitioners Worldwide, Q1 2026, (% of respondents)

Publication Date

August 17, 2026

Sources

Source information is only available to PRO subscribers.

Topics

B2B Marketing Artificial Intelligence (AI)

Worldwide