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June 22, 2026

GLP-1 Users Rely More on Fellow Users and Self-Guidance to Get Information About GLP-1s

GLP-1 Users Rely More on Fellow Users and Self-Guidance to Get Information About GLP-1s

Methodology

Data is from PwC's "GLP-1 consumer trends 2026" report. PwC surveyed 3,089 consumers from May 4-May 9, 2026, including 1,063 current GLP-1 users, 1,010 lapsed GLP-1 users, and 1,016 people considering using GLP-1s. The survey, conducted by Numerator, was designed to compare these GLP-1 consumer groups, not to represent all consumers.

Sources