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December 31, 2025
US Ad Conversion Rate, By Industry, Q4 2025
Methodology
SellMetric's data is based on the analysis of various data sources, including transactional data, marketing campaign data, product inventory and sales data, and relevant third-party data. The dataset encompasses over 30,000 customers worldwide. The primary focus of this analysis is for marketplaces in key regions: the United States (US) and Canada. Approximately $350 million in e-commerce ad spending across platforms such as Walmart and Amazon DSP & Sponsored Advertising was examined. To ensure accurate analysis, the raw data underwent essential preprocessing steps, including data normalization, standardization, aggregation and transformation.Sources
Chart Title
US Ad Conversion Rate, By Industry, Q4 2025Publication Date
December 31, 2025