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April 8, 2026

Consumers' Chatbot Usage Is on the Rise Across All Generations, (% of US AI chatbot users, on the frequency of their AI chatbot use in the past 12-18 months, by generation, Feb 2026)

Consumers' Chatbot Usage Is on the Rise Across All Generations, (% of US AI chatbot users, on the frequency of their AI chatbot use in the past 12-18 months, by generation, Feb 2026)

Note

Read as: 80% of Gen Alpha consumers say their use of AI chatbots has increased over the past 12-18 months.

Methodology

Data is from the April 2026 Gracenote report titled "TV Search and Discovery in the AI Era." More than 4,000 US respondents ages 13-79 were surveyed during January 23-February 4, 2026. Respondents use both the internet and AI chatbots.