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November 5, 2025
Attitudes Toward Store-Brand vs. National-Brand Groceries Among US Adults, Aug 2025 (% of respondents)
Methodology
Data is from the November 2025 Alvarez & Marsal (A&M) "Consumer Sentiment Survey Fall 2025." 2,200 US adults ages 18+ were surveyed during August 2025. The sample was representative of the US adult population in terms of gender, age, race/ethnicity, region, and income.