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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

August 12, 2025

Ad Load Is Bigger for Shorter Podcasts, (average ad load for US podcast episodes, by episode length, Q2 2025)

Ad Load Is Bigger for Shorter Podcasts, (average ad load for US podcast episodes, by episode length, Q2 2025)

Featured In

Podcast ad spending jumps 28% as brands switch from conversions to brand liftShorter podcasts have outsized ad loads

Chart Title

Ad Load Is Bigger for Shorter Podcasts, (average ad load for US podcast episodes, by episode length, Q2 2025)

Publication Date

August 12, 2025

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Source information is only available to PRO subscribers.

Featured In

Podcast ad spending jumps 28% as brands switch from conversions to brand liftShorter podcasts have outsized ad loads
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PodcastsAdvertising Performance MetricsUnited States
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