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Explore our Research →The big answers: EMARKETER Daily quiz
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Oct 31, 2025
Holiday shoppers feel the squeeze from tariffs and shipping costs
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Oct 31, 2025
As consumers cozy up to agentic commerce, retailers face big decisions
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Oct 31, 2025
As consumers turn to AI for shopping, affiliate marketing is forging its own path
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Oct 31, 2025
Pharma marketers must tailor outreach to nurse practitioners and physician assistants, too
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Oct 31, 2025
Streaming music fraud threatens ad ROI, personalization efforts, user experience
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Oct 31, 2025
Mastercard’s $2 billion Zerohash bid raises the stakes for Visa
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Oct 31, 2025
Ascend launches debit card-linked installment offering to compete against larger issuers
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Oct 31, 2025
Southwest Airlines is the latest brand to launch a rewards debit card
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Oct 31, 2025
Chime is mastering customer acquisition
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Oct 31, 2025
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Access All Charts and Data
Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
September 18, 2025
Ways that Tariffs or Shipping/Import Changes Are Affecting US Adults' Holiday Shopping Plans This Year, July 2025 (% of respondents)
Note
Data was provided to EMARKETER by Omnisend.Methodology
Data is from a September 2025 Omnisend survey conducted by Cint. 4,000+ adults ages 18+ in Australia, Canada, the UK, and the US were surveyed online by Cint during July 2025. Quotas were placed on age, gender, and place of residence to achieve a nationally representative sample among users. The distribution of respondents was: Australia n=1,074, Canada n=1,047, UK n=1,037, and US n=1,225.Chart Title
Ways that Tariffs or Shipping/Import Changes Are Affecting US Adults' Holiday Shopping Plans This Year, July 2025 (% of respondents)Publication Date
September 18, 2025
