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August 4, 2025
Preference for Human-Created Content Among US Adults, 2023-2025 (% of respondents)
Note
Respondents were asked, "As you may know, AI tools are already being used to create text, images, videos, and movies. For each of the following, please indicate how much you would prefer human-driven content or AI-driven content."Methodology
Data is from the August 2025 Ipsos report titled "People Still Largely Prefer Humans to Create Content, Not AI." 1,085 US adults were surveyed online during July 29-30, 2025 via the Ipsos Consumer Tracker.Chart Title
Preference for Human-Created Content Among US Adults, 2023-2025 (% of respondents)Publication Date
August 4, 2025