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Explore our Research →Luxury consumers lose faith in the economy
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Jul 17, 2025
TikTok deepens creator tools to boost engagement, diversify content, and reach new audiences
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Jul 17, 2025
Drugmakers add lower cost, direct online pay option for Eliquis patients
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Jul 17, 2025
Drugmakers pay telehealth partners millions as part of D2C drug push
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Jul 17, 2025
Amazon’s ad business benefited from longer Prime Day
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Jul 17, 2025
7-Eleven IPO plans questioned after Circle K owner drops takeover bid
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Jul 17, 2025
Bank of America just misses revenue expectations for Q2 2025, explores stablecoins
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Jul 17, 2025
Cash App releases parental controls for P2P payments, rolls out Timothée Chalamet ad for retail payments
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Jul 17, 2025
US retail sales surged in June, defying uncertainty
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Jul 17, 2025
Mastercard ups its premium offerings with the World Legend tier
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Jul 17, 2025
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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
July 1, 2023
US Buy Now, Pay Later (BNPL) Payment Value, by Company, 2023 & 2027 (billions and % change vs. prior year)
Note
Buy now, pay later (BNPL) services are defined as installment loan solutions that allow consumers to purchase and finance a product or service and pay in scheduled installments. These services are also known as digital installments, installment lending, and point-of-sale financing. Loan options ... include no-interest loans, as well as interest-based loans of a predetermined duration. BNPL loans can be accessed at the point-of-sale (online or in-person), usually via a BNPL loan provider's branded app, via a merchant’s website or app, or via proximity mobile payment apps like Apple Pay and Google Pay. Examples include Affirm, Afterpay, Klarna, Zip, and PayPal’s BNPL service. Some short-term, no-interest loans can be accessed only at retailers. Examples include Bread Pay and SetPay. Services that provide a revolving line of credit, retailer-branded financing options, closed-loop marketplace financing services, and card-linked installment services are excluded.More
Methodology
Estimates are based on the analysis of survey and traffic data from research firms, historical consumer adoption and buying trends, payment adoption trends, reported company data, interviews, demographic and socioeconomic factors, and macro-economic conditions.Chart Title
US Buy Now, Pay Later (BNPL) Payment Value, by Company, 2023 & 2027 (billions and % change vs. prior year)Publication Date
July 1, 2023
