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March 29, 2023
Social Platforms on Which US Gen Z vs. Total Shoppers Most Often Discover Consumer Packaged Goods (CPG) Products, Feb 2023 (% of respondents)
Methodology
Data is from the March 2023 Tinuiti report titled "The 2023 CPG Customer Journey." 3,000 US internet users ages 18+ were surveyed online during February 16-23, 2023 across three unique surveys designed to dive deep into beauty, food and beverage, and over-the-counter (OTC) health product consumption habits.Chart Title
Social Platforms on Which US Gen Z vs. Total Shoppers Most Often Discover Consumer Packaged Goods (CPG) Products, Feb 2023 (% of respondents)Publication Date
March 29, 2023