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August 1, 2022
US Incumbent Banks vs. Neobanks Scores Across Digital Trust Categories, June 2022 (points out of 100)
Methodology
Insider Intelligence surveyed 1,961 banking digital users in the US during May 16-June 13, 2022, asking them to rank their banks across six key factors that affect trust in digital banking: security, privacy, reputation, reliability, ease of use, and feature breadth. The respondents were selected to align with the US population on the criteria of age (among those ages 18-76), gender, household income, race/ethnicity, and region. The survey was fielded by a third-party sample provider. Data has a margin of error of +/-2.2 percentage points at the 95% confidence interval.