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April 12, 2022

Diversity and Corporate Social Responsibility (CSR) Initiatives that Are Important to Their Company According to Brand Marketers Worldwide, Jan 2022 (% of respondents)

Note

Respondents were asked "How important, if at all, are each of the following to your organization?"

Methodology

Data is from the April 2022 Nielsen "2022 Annual Marketing Report." 1,943 brand marketers worldwide were surveyed during December 2, 2021-January 12, 2022. Respondents had an annual marketing budget of $1 million or more and were from various industries.

Featured In

Verizon’s DEI efforts reflect corporate America’s evolving perspective on such initiatives’ merits Female, minority representation rising in ad and marketing sectors Inclusion is rising in consumer importance, yet video ads are looking less diverse

Sources

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Chart Title

Diversity and Corporate Social Responsibility (CSR) Initiatives that Are Important to Their Company According to Brand Marketers Worldwide, Jan 2022 (% of respondents)

Publication Date

April 12, 2022

Sources

Featured In

Verizon’s DEI efforts reflect corporate America’s evolving perspective on such initiatives’ merits Female, minority representation rising in ad and marketing sectors Inclusion is rising in consumer importance, yet video ads are looking less diverse

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