Reasons that US Internet Users Purchase Products on Amazon, Feb 2020 (% of respondents)
Data was provided to eMarketer by Tinuiti.
Data is from the March 2020 Tinuiti "The 2020 Amazon Shopper Survey: How Shoppers Browse & Buy on Amazon" conducted by Survata. 2,001 US internet users ages 18+ were surveyed online during January 30-February 11, 2020. Respondents were those who purchased a product on Amazon in the past 6 months. Tinuiti is a digital marketing agency.