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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

January 31, 2020

Perceived Barriers to In-Housing According to Senior Marketers in Europe, Oct 2019 (% of respondents)

Perceived Barriers to In-Housing According to Senior Marketers in Europe, Oct 2019 (% of respondents)

Description

This survey asked marketers in Europe about their perceived barriers to in-housing in October 2019. Responses included a lack of existing talent and skills, a lack of knowledge around programmatic, a lack of ad tech tools among other responses.