June 24, 2019

Top 10 US Automotive Advertisers, Ranked by Market Share, 2017 & 2018 (billions and % of total vehicles sold)

Description

The data shows the ad spending for the top 10 automotive marketers sorted by market share. Marketers include GM, Ford, Toyota among others.
Share

Chart Title

Top 10 US Automotive Advertisers, Ranked by Market Share, 2017 & 2018 (billions and % of total vehicles sold)

Publication Date

June 24, 2019

Sources

Source information is only available to PRO subscribers.
Topics
Total Media Ad SpendingAutomotiveUnited States

Related Charts & Analysis

How Will the Coronavirus Change the Facebook and Google Duopoly?
Audio
How Will the Coronavirus Change the Facebook and Google Duopoly?
Can Influencer Marketing Produce Direct Ecommerce Sales?
Article
Can Influencer Marketing Produce Direct Ecommerce Sales?
Twitter Removes Q1 Guidance—What Does that Tell Us About the Broader Digital Ad Market?
Article
Twitter Removes Q1 Guidance—What Does that Tell Us About the Broader Digital Ad Market?
You've Got (Too Much) Mail
Article
You've Got (Too Much) Mail
COVID-19's Business and Consumer Impact in Europe
Audio
COVID-19's Business and Consumer Impact in Europe
Consumers Will Share Their Data for Improved Experiences and Offers | Sponsored Content
Article
Consumers Will Share Their Data for Improved Experiences and Offers | Sponsored Content
How Did Chile’s Political Crisis Affect Its Digital Ad Market?
Article
How Did Chile’s Political Crisis Affect Its Digital Ad Market?
The Weekly Listen: Virtual Sports Arena Ads, LinkedIn 'Stories' and Ads on Top of Ubers
Audio
The Weekly Listen: Virtual Sports Arena Ads, LinkedIn 'Stories' and Ads on Top of Ubers
How Marketers Can Adapt to Event Cancellations Brought on by Coronavirus
Article
How Marketers Can Adapt to Event Cancellations Brought on by Coronavirus
Instagram Is Bringing Creators Closer to the Purchase Process
Article
Instagram Is Bringing Creators Closer to the Purchase Process
Influencer Marketing and the Path to Purchase
Report
Influencer Marketing and the Path to Purchase
More Retailers Are Investing in Social Advertising
Article
More Retailers Are Investing in Social Advertising
Politicians Are Turning to Influencers, Just Like Brands Are
Article
Politicians Are Turning to Influencers, Just Like Brands Are
The Role of Influencers in the Purchase Process
Audio
The Role of Influencers in the Purchase Process
Influencers More Likely to Inspire Gen Zer and Millennial Purchases
Article
Influencers More Likely to Inspire Gen Zer and Millennial Purchases

Latest Reports

Q1 2020 Digital Video Trends
Report
Q1 2020 Digital Video Trends
Direct-to-Consumer Brands 2020
Report
Direct-to-Consumer Brands 2020
Looking Back at the Great Recession, as the World Faces a Coronavirus Pandemic
Report
Looking Back at the Great Recession, as the World Faces a Coronavirus Pandemic
Collaboration Tools to Connect Your Teams
Report
Collaboration Tools to Connect Your Teams
Political Content on Social Media 2020
Report
Political Content on Social Media 2020
French Canada 2020
Report
French Canada 2020
Top 10 US Ecommerce Companies 2020
Report
Top 10 US Ecommerce Companies 2020
Top 10 Tech Trends for 2020
Report
Top 10 Tech Trends for 2020
Influencer Marketing and the Path to Purchase
Report
Influencer Marketing and the Path to Purchase
US Millennials 2020
Report
US Millennials 2020
Customer Experience 2020
Report
Customer Experience 2020
US Subscription Video Landscape 2020
Report
US Subscription Video Landscape 2020
UK Holiday Season Shopping 2019
Report
UK Holiday Season Shopping 2019
Location Intelligence 2020
Report
Location Intelligence 2020
US Holiday 2019 Review and Looking Ahead to Holiday 2020 Planning
Report
US Holiday 2019 Review and Looking Ahead to Holiday 2020 Planning

Popular on eMarketer

Q1 2020 Digital Video Trends
Report
Q1 2020 Digital Video Trends
How Advertisers Are Responding to the Coronavirus Crisis
Article
How Advertisers Are Responding to the Coronavirus Crisis
Direct-to-Consumer Brands 2020
Report
Direct-to-Consumer Brands 2020
How Will the Coronavirus Change the Facebook and Google Duopoly?
Audio
How Will the Coronavirus Change the Facebook and Google Duopoly?
Twitter Removes Q1 Guidance—What Does that Tell Us About the Broader Digital Ad Market?
Article
Twitter Removes Q1 Guidance—What Does that Tell Us About the Broader Digital Ad Market?
Looking Back at the Great Recession, as the World Faces a Coronavirus Pandemic
Report
Looking Back at the Great Recession, as the World Faces a Coronavirus Pandemic
Sizing Up COVID-19's Impact on Retail
Audio
Sizing Up COVID-19's Impact on Retail
Social Media Ads, Engagement and Influencers amid the Coronavirus
Audio
Social Media Ads, Engagement and Influencers amid the Coronavirus
CMOs in the C-Suite: Marketers Now Play a Strategic Role in Corporate Leadership
Article
CMOs in the C-Suite: Marketers Now Play a Strategic Role in Corporate Leadership
How the TV Industry May Be Affected by the Coronavirus Outbreak
Article
How the TV Industry May Be Affected by the Coronavirus Outbreak
COVID-19 Impact: Latin America
Video
COVID-19 Impact: Latin America
COVID-19 Impact: Connectivity and Tech
Video
COVID-19 Impact: Connectivity and Tech
Is China’s Retail Industry on the Upswing?
Article
Is China’s Retail Industry on the Upswing?
Coronavirus-Forced Distance Learning and How Parents Are Using Digital to Cope
Audio
Coronavirus-Forced Distance Learning and How Parents Are Using Digital to Cope
The Weekly Listen: Online Video Dating, the Un-College Movement and Why You Can't Trust the Internet
Audio
The Weekly Listen: Online Video Dating, the Un-College Movement and Why You Can't Trust the Internet

Latest Forecasts

Instagram, US
Forecasts
Instagram, US
Twitter, US
Forecasts
Twitter, US
Pinterest, US
Forecasts
Pinterest, US
Facebook, US
Forecasts
Facebook, US
Snapchat, US
Forecasts
Snapchat, US
Connected TV Users & Households, US
Forecasts
Connected TV Users & Households, US
Worldwide Ad Spending, by Country
Forecasts
Worldwide Ad Spending, by Country
Pandora, US
Forecasts
Pandora, US
Worldwide Mobile Ad Spending, by Country
Forecasts
Worldwide Mobile Ad Spending, by Country
Google, US
Forecasts
Google, US
Mobile Ad Spending, North America
Forecasts
Mobile Ad Spending, North America
Digital Ad Revenues, by Company, US
Forecasts
Digital Ad Revenues, by Company, US
Total Media Ad Spending, by Country
Forecasts
Total Media Ad Spending, by Country
Amazon, US
Forecasts
Amazon, US
YouTube, US
Forecasts
YouTube, US

"Behind the Numbers" Podcast

Emerging Technologies Are Gaining Traction During the Coronavirus Pandemic
Audio
Emerging Technologies Are Gaining Traction During the Coronavirus Pandemic
The Weekly Listen: Online Video Dating, the Un-College Movement and Why You Can't Trust the Internet
Audio
The Weekly Listen: Online Video Dating, the Un-College Movement and Why You Can't Trust the Internet
Coronavirus-Forced Distance Learning and How Parents Are Using Digital to Cope
Audio
Coronavirus-Forced Distance Learning and How Parents Are Using Digital to Cope
Social Media Ads, Engagement and Influencers amid the Coronavirus
Audio
Social Media Ads, Engagement and Influencers amid the Coronavirus
Sizing Up COVID-19's Impact on Retail
Audio
Sizing Up COVID-19's Impact on Retail
COVID-19 Has Ground Tourism to a Halt. Now What?
Audio
COVID-19 Has Ground Tourism to a Halt. Now What?
The Weekly Listen: How COVID-19 Affects Grocery Delivery, Forces New Innovations and Brings Out Best (and Worst) of Companies
Audio
The Weekly Listen: How COVID-19 Affects Grocery Delivery, Forces New Innovations and Brings Out Best ...
How COVID-19 Might Impact Ad Spending
Audio
How COVID-19 Might Impact Ad Spending
The Ad Platform: Can Political Advertisers Learn from D2C Brands?
Audio
The Ad Platform: Can Political Advertisers Learn from D2C Brands?
COVID-19's Business and Consumer Impact in Europe
Audio
COVID-19's Business and Consumer Impact in Europe
How COVID-19 Is Affecting the Media World: NBA Suspended, YouTube to Monetize Coronavirus Videos
Audio
How COVID-19 Is Affecting the Media World: NBA Suspended, YouTube to Monetize Coronavirus Videos
The Weekly Listen: COVID-19's Effect, Voice Ads and How Online Outrage Impacts Brands
Audio
The Weekly Listen: COVID-19's Effect, Voice Ads and How Online Outrage Impacts Brands
Working and Studying from Home Shines a Light on Digital Usage
Audio
Working and Studying from Home Shines a Light on Digital Usage
How Big of a Splash Can Quibi Make?
Audio
How Big of a Splash Can Quibi Make?
How to Make Traditional Sports Viewing More Immersive
Audio
How to Make Traditional Sports Viewing More Immersive