May 1, 2019

How Well Do US Marketing and Technology Professionals Feel Their Company Understands Their Customers? (% of respondents, March 2019)

Description

Marketing and technology attendees of Adobe's summit were asked how well they feel their company understands their customers. Responses include have little to no understanding of their customer, a limited understanding of their customer, have a good understanding, but not acting on the data and have ... a good understanding and use the data to improve the customer experience.More