March 4, 2019

US Digital Shoppers'* Favorite Ways to Buy/Shop Today vs. Where They Would Like to Buy/Shop More From in the Future, Jan 2019 (% of respondents)

Description

Shoppers in the US say that their favorite places to shop are Amazon and at physical stores - and they want to shop even more at these places in the future. Shoppers also cite brand websites, Target.com, and other online retailers as destinations they'd like to shop at more frequently in the future. ...Shoppers in the US say that their favorite places to shop are Amazon and at physical stores - and they want to shop even more at these places in the future. Shoppers also cite brand websites, Target.com, and other online retailers as destinations they'd like to shop at more frequently in the future.More

Methodology

Data is from the March 2019 Salsify report titled "2019 Consumer Research: 5 New Rules to Tackle Shoppers’ Rising Expectations on Your Brand." More than 1,000 US digital shoppers ages 18+ were surveyed online during January 15-17, 2019. Digital shoppers made an online purchase at least once in 2018. ...Data is from the March 2019 Salsify report titled "2019 Consumer Research: 5 New Rules to Tackle Shoppers’ Rising Expectations on Your Brand." More than 1,000 US digital shoppers ages 18+ were surveyed online during January 15-17, 2019. Digital shoppers made an online purchase at least once in 2018.More
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Chart Title

US Digital Shoppers'* Favorite Ways to Buy/Shop Today vs. Where They Would Like to Buy/Shop More From in the Future, Jan 2019 (% of respondents)

Publication Date

March 4, 2019

Sources