March 5, 2019

Factors that US Digital Marketers Expect Will Be Important in Driving Their Data-Driven Marketing and Media Initiatives in 2019 (% of respondents)

Description

Demand and/or interest from our customers, measuring/accountability on investments and desire to be more customer-centric are the leading factors that are driving data-driven marketing.
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Factors that US Digital Marketers Expect Will Be Important in Driving Their Data-Driven Marketing and Media Initiatives in 2019 (% of respondents)

Publication Date

March 5, 2019

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