February 18, 2019

Which Digital Channel Has the Most Influence on US Internet Users' Decision to Complete a Purchase? (% of respondents, Oct 2018)

Description

The online channel that has the most influence on US internet users' decision to complete a purchase among blogs, Facebook Instagram, Pinterest, Twitter, and YouTube.

Methodology

Data is from the February 2019 Collective Bias survey as provided to eMarketer. 1,500 US internet users ages 18+ were surveyed during September 27-October 1, 2018. Collective Bias is an Inmar influencer marketing company.
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Chart Title

Which Digital Channel Has the Most Influence on US Internet Users' Decision to Complete a Purchase? (% of respondents, Oct 2018)

Publication Date

February 18, 2019