February 13, 2019

What Sources/Channels Do US Digital Device Users Use to Research Products Prior to Purchase vs. Interact with a Brand Post-Purchase? (% of respondents, Dec 2018)

Note

Data was provided to eMarketer by Adobe.

Methodology

Data is from the February 2019 Adobe "2019 Adobe Brand Content Survey" in partnership with Advanis. 1,000 US digital device users ages 18+ were surveyed online during December 18-20, 2018. All respondents owned at least one digital device, such as a desktop/laptop, smartphone or tablet. Advanis is a market research firm.