How Often Do US Voice Tech Users* Make a Purchase via Smart Speaker? (% of respondents, by gender, Aug 2018)
Data was provided to eMarketer by Chatmeter.
Data is from the October 2018 Chatmeter report titled "Voice Engine Optimization: The Key to Driving Local Sales and Online Traffic" conducted by Sapio Research. 1,000 US voice tech users ages 18+ were surveyed during August 2018. Chatmeter is a provider of local reputation management software for retailers.