Types of Loyalty Program Rewards that US Internet Users Find Most Appealing, June 2018 (% of respondents)
Data was provided to eMarketer by CrowdTwist.
Data is from the July 2018 CrowdTwist "Loyalty Research Report: Engaging Consumers in an Age of Increasing Brand Distrust." 1,026 US internet users ages 18+ were surveyed online in June 2018. CrowdTwist is a multichannel loyalty and analytics company.