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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
February 15, 2018
Native Ad Performance Metrics Worldwide: Revenue per Thousand Impressions (RPM), by Type, June-Dec 2017 (index*)
Description
According to the revenue per thousand impressions (RPM) metric, in June to December 2017 recommendation widgets were the top performers for native ads worldwide. In-feed ads performed nearly as well, and in-ad performed the least successfully.