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December 7, 2017
Brands vs. Agencies Worldwide that Agree that Brands Will Reduce Digital Spend Unless Issues of Brand Safety, Viewability and Fraud Are Resolved, Oct 2017 (% of respondents in each group)
Methodology
Data is from the December 2017 Warc report titled "Toolkit 2018." 616 marketing and advertising professionals worldwide were surveyed in October 2017.Chart Title
Brands vs. Agencies Worldwide that Agree that Brands Will Reduce Digital Spend Unless Issues of Brand Safety, Viewability and Fraud Are Resolved, Oct 2017 (% of respondents in each group)Publication Date
December 7, 2017