US Adult Smartwatch Users, 2016-2021 (millions and % change)
Smartwatches provide greater functionality than a fitness band, but can include sensors for activity tracking. Examples include Apple Watch, Garmin vívoactive 3 and Samsung Gear S3. Excludes basic fitness bands such as Fitbit Flex, Garmin vívosmart, Jawbone Up and Xiaomi Mi Band.
Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, sales projections, historical trends, company-specific data, and demographic and socioeconomic factors.