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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

June 20, 2025

Top News Sources Among US Adults, June 2025 (% of respondents)

Top News Sources Among US Adults, June 2025 (% of respondents)

Methodology

Data is from the June 2025 Stagwell and HarrisX report titled "Future of News." 7,126 US adults were surveyed during June 6-10, 2025. This included 1,965 self-identified News Junkies and 1,204 Exclusive News Junkies. Participants evaluated a randomized mix of 20 ads from 20 brands—covering static, animated, and video formats—across five key sectors: automotive, consumer packaged goods, financial services, technology, and travel/hospitality. Each brand was measured on seven brand and reputation metrics, both before and after exposure to its ad, enabling direct measurement of advertising impact.

Featured In

MSNBC rebrands as MS NOW in bid to scale beyond its niche Advertisers are under pressure as legacy news faces mounting political scrutiny

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Top News Sources Among US Adults, June 2025 (% of respondents)

Publication Date

June 20, 2025

Sources

Featured In

MSNBC rebrands as MS NOW in bid to scale beyond its niche Advertisers are under pressure as legacy news faces mounting political scrutiny

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