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October 28, 2024

Factors Influencing Online Purchase Decisions Among US Consumers, Sep 2024 (% of respondents)

Note

Respondents were asked "How influential are the following when considering whether to purchase a product online?"

Methodology

Data is from the October 2024 AfterShip "Shopper Sentiment Report 2024." 1,000 US adults ages 18+ were surveyed online during September 18-20, 2024 by Ipsos. Quotas and weights were used to ensure that the sample reflects the US population according to census parameters.

Featured In

Amazon expands review crackdown to target influencer product testimonials Google cracks down on fake reviews for UK businesses

Sources

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Chart Title

Factors Influencing Online Purchase Decisions Among US Consumers, Sep 2024 (% of respondents)

Publication Date

October 28, 2024

Sources

Featured In

Amazon expands review crackdown to target influencer product testimonials Google cracks down on fake reviews for UK businesses

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